Grow Your Mind is a company that provides educational programs for both educators and families to help support the mental health of primary children aged 3-12 years. They required a major website uplift, and requested a home page mockup design that reflected their current brand footprint, but was more user friendly and professional to enable more brand credibility. Design objectives included use of a passive, calm colour palette (as per brand guidelines), with the addition of a more contrasting and bold sales banner at the top of the page. Brand “characters” were added (and giffed) to add a playful element to the design.